The YMJ Experience is a multi-disciplinary brand experience agency based in Dubai. We elevate your brand by utilizing our core strengths in Market Strategy, Design Conceptualization, Exhibitions & Events Management, Interior Architecture, Marketing and Project Management.  


With LEAD VENTURES as our strategic partner, our customers can benefit from Market Intelligence, Business Insights & Access to a vast network of one of the leading players in the UAE market.


Setting a benchmark for professional smart solutions that elevate the presence of our clients in their business market.

Bring a positive impact on the future of our country and industry while keeping in line with the UAE’s pursuit for excellence.


To be the agency of choice when it comes to experience design, locally and globally. Our vision stands for what we believe in success.

core values

Our set of core values has allowed us to develop and maintain long-term, successful business partnerships.

Kickstart with excellence. Our business development team will deploy every resource to support superior project delivery. From the very first briefing session all the way through to handing over to your project. The team will walk along with you to ensure service Excellence is maintained at every stage. 

Based on your brief outline, an experienced team of business consultants will assess the opportunity, understand your business model, and research your target market. We will then guide you the right direction to achieve the set objectives and access to your target audience in the local market. 

Probably the most exciting milestone for our customers. From brainstorming sessions to concept creation and 3D mock-ups. An enthusiastic team of creative designers will translate your brief in a vibrant piece of art that will amplify your brand. 

It is time for your project to finally come to life. Our expert team of production and project managers take you on a step-by-step journey starting with material sample selections, approved mock-up, and testing of any digital activations. Each step signed off by you ensures customer satisfaction before the big reveal to your audience. 


Each one of us brings something different to the table, we all share the love, passion and dedication to a job we do best! 

With over 16 years of experience under her belt, Judy prides herself on her promise of excellence to her clients, and the highest standards that radiate across all over the projects she has worked on. Mubadala Investment Company, RAK Tourism Development Authority, DP World, Saudi Telecom Services, ENOC, Aldar Properties and others. 

Unmatched creativity with an unparalleled vision, Moamen has spent the last 15 years perfecting his craft and along the way, amassing clients such as EXPO 2020, Emaar Properties and Majid Al Futtaim and others. 

16 years of building a solid reputation for his flawless understanding and delivery of projects, Joseph has helped some of the biggest names in the UAE such as Emaar Hospitality, DIFF and flydubai and others, to bring their business goals to life. 

An established and celebrated man in the business world, Mohammed wears many hats throughout his day such as CEO of Lead Ventures and Connect Lead, Member of the Canadian Business Council Abu Dhabi’s Advisory Board, Strategic Advisor to the Board of Advisors at InsuranceMarket.ae and Senior Advisor to His Highness Sheikh Juma Bin Maktoum Al Maktoum. 

our collective experience

Over 25 years of collective experience in the market.

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